I found this via Blogging Roller: are you addicted to blogging? I would be if I had better things to say, and I knew people were listening. One reason I recently did this site as a blog, rather than the old site, is because I *liked* reading people's blogs on the web. So now this is a blog, will it get me any new clients? I don't know - probably moreso than the last site.
As one friend asked me, "Who is your target audience?" I told him it was folks like me - developers who are interested in reading about what other developers have to say. The one problem is that if I ever get a client that stumbles upon this site, they might not know what the heck my company does. But, I would have to say that this new site explains what I do a lot better than my old site.
The absolute best part about blogging is when someone else notices that you have something interesting to say, and puts a link on their site. It's like getting an article written about you in the local paper.