Does Sun have something cool up there sleeve? Or do they have something they think is cool? As far as I can tell, they thing that Sun ONE is the best thing since sliced bread. I'm sure it is when compared to their iPlanet products. I should know, I've done way too much development on iPlanet. Actually, most of the coding I did was workarounds, rather than writing code. Anyway, I found this post on architectslobby.org that indicates that Sun thinks they've got something good.
I doubt it'll be that good - just some enhancements to Sun ONE Studio I expect. If it was written in SWT, and it was open source (so we could all make it better) - that would be very cool! But I doubt that'll happen. The'll also be going live with java.net (whois record). Hope it's good - it's going to take a lot to make me want to read java.net over java.blogs.
Regardless of this announcement (and the new logo), next week IS going to be a good week. Java will be on the spotlight and in the news, and we all get to look forward to a vibrant week of blogging and announcements. Cool - I can't wait!